Resources

The following list contains tools, news and other resources that are useful for improving the results of internet marketing. Some of these are free and some require purchase or paid subscription.

If you have any questions or need any help, please feel free to contact us.

Holijoli helps apparel companies create online marketing success - increased profit, improved visibility, expanded market reach, better customer relationships. Our talents lie in the area of technology, communication and strategy.

Holijoli was founded in 2009 by Steve Kilner who brings an unusual combination of career experience as a longtime Silicon Valley software entrepreneur, a one-time owner of a women's apparel business, and a marketing consultant specializing in copywriting, messaging and branding.

Steve Kilner

realtime fashion buzz

The most recent Nielsen survey of online shopping behavior showed 40% of Americans purchased clothing online in the past three months.

People made their purchasing decisions overwhelmingly on the basis of search engine results or word of mouth - in online terms, social media.

In the past 12 months over four billion Google searches have been done for clothing and accessories.

The bottomline: sales of billions of dollars of clothing are determined by search engine optimization, online social networks, and website conversion practices.

Where does your company stand?

Contact Holijoli

Also visit our blog on California fashion at Califashionista.com

Internet and mobile marketing for fashion and apparel

Resources

Search Engine Optimization

Social Media

Internet Marketing Strategy and News

Analytics and Research

Fashion Marketing and Other Resources

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